Amazon
2. Timex Waterbury
Published: January 17, 2026
Video Description
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You can still get great watches for under $100 — if you know where to look.
In this video, I went looking for the best watches under $100 that you can actually buy right now. These are watches I personally like, would enjoy wearing myself, and would confidently recommend to anyone getting started in watch collecting, or anyone looking for a great affordable everyday watch.
Why $100? This price point is the sweet spot where you can still get a durable analog watch that looks better than a smartwatch or cheap digital watch, and can handle daily wear. It’s ideal for a first watch, trying a new style, or building a versatile budget collection.
I cover 7 watches under $100, including options from major brands like Casio, Timex, and Invicta, Chinese brands like Addiesdive, Steeldive, and Miltado, and even a rare microbrand option that surprised me.
Along the way, I also explain:
Where to find good affordable watches (Amazon, AliExpress, microbrands)
What to avoid at this price (cheap cases, bad water resistance, poor straps)
Why bad straps aren’t always a deal breaker
What specs actually matter under $100
If you’re wondering “Can you still buy a good watch for under $100?” — this video answers that question.
Watches Featured in this video (Affiliate links)
1. Casio MDV-107 (Bracelet): https://amzn.to/4qpc8KQ
Casio MDV-106 (Strap): https://amzn.to/49oCYwH
2. Timex Waterbury: https://amzn.to/4aYDnqZ
3. Invicta Pro Diver: https://amzn.to/49XAPZ2
4. Steeldive SD1944 https://s.click.aliexpress.com/e/_c4e3MTmP
5. Addieddive AS2030: https://s.click.aliexpress.com/e/_c4CWnuWT
6. Miltado: https://s.click.aliexpress.com/e/_c4BDXVSr
7. Ratio Freediver: https://amzn.to/3Liz2Vf
0:00 Can you get a good watch for $100?
2:08 Mainstream Watches
2:30 1. Timex Waterbury Chrono
6:33 2. Casio Duro
9:00 3. Invicta Pro Diver
11:00 Chinese Watches
11:35 4. Steeldive
13:42 5. Addiesdive
16:32 6. Miltado
18:44 Microbrands
19:23 7. Ratio