Apple: The First 50 Years

Episode 065: David Pogue, a CBS News Sunday Morning correspondent, joins Overtime to discuss his new book, “Apple: The First 50 Years.” Pogue, a former Macworld and New York Times columnist, shares insights into the writing process, interviews with key past and present Apple employees, and offers his thoughts on former CEO Steve Jobs and current CEO Tim Cook. Got questions, comments, or tips? Reach out! overtime@9to5mac.com ## Affiliate disclaimer FTC: We use income-earning affiliate links and participate in the Amazon Services LLC Associates Program. For more details, visit: https://9to5mac.com/about/#affiliate ## Show Links Apple: The First 50 Years - https://amzn.to/47ujyFo David's official website - https://davidpogue.com/ Finale - https://en.wikipedia.org/wiki/Finale_(scorewriter) "iMac Doomed" Boston Globe Article (Pessimists Archive): https://newsletter.pessimistsarchive.org/p/-thinking-different-is-never-popular Revolution in the Valley: https://amzn.to/4bz8WHK Fire in the Valley: https://amzn.to/4dfBV4z ## Previous 9to5Mac Overtime Episodes https://youtu.be/V9U-0vItBhc https://youtu.be/DqlUnUbZPDI https://youtu.be/dHXysJVZ2PA https://youtu.be/yI4SqmVp2do https://youtu.be/2uFx3LOK_xU https://youtu.be/V-wDIVkHN9o https://youtu.be/Xkgw7BRR5cE https://youtu.be/XZBiaUoou8U https://youtu.be/KlvpGF39KCg https://youtu.be/-k_M1pqJgLg Time stamps: 00:00:00 Introduction 00:00:39 Special guest David Pogue 00:01:58 How David got into tech journalism 00:07:09 The process of writing Apple: The First 50 Years 00:17:14 David's interactions with Steve Jobs 00:23:00 The greatest corporate turnaround in history 00:27:27 The emotional impact of Apple's turnaround 00:31:55 Recommended books about computer history 00:35:42 Insightful thoughts on the Tim Cook era 00:42:03 Thoughts on Apple's future 00:44:58 David's thoughts on A.I. 00:52:00 David's most underrated and overrated Apple products 00:54:25 David's advice to up and coming tech journalists ## Subscribe to the channel! https://youtube.com/@9to5Mac?sub_confirmation=1 ## Follow your Overtime hosts on Instagram Jeff: https://www.instagram.com/jeffbenjam Fernando: https://www.instagram.com/nandoprince93 ## Subscribe to 9to5Mac Overtime Podcast https://www.youtube.com/playlist?list=PLP3DOW_eX2AwO_whrINOi-TuAdgsSR83i https://podcasts.apple.com/us/podcast/9to5mac-overtime/id1727206360 ## Join this channel to get access to perks: https://www.youtube.com/channel/UChjRM_qQAaOAiLNbOGbYcRA/join ## Chapters ## Tags #ApplePodcast #iPhonePodcast #MacPodcast